- •Intelligent Business Elementary Unit 1.2.
- •Intelligent Business Elementary Unit 2.1.
- •Intelligent Business Elementary Unit 2.2.
- •Intelligent Business Elementary Unit 3.1.
- •Intelligent Business Elementary Unit 3.2.
- •Intelligent Business Elementary Unit 4.1.
- •Intelligent Business Elementary Unit 4.2.
- •Intelligent Business Elementary Unit 5.1.
- •Intelligent Business Elementary Unit 5.2.
- •Intelligent Business Elementary Unit 6.1.
- •Intelligent Business Elementary Unit 6.2.
- •Intelligent Business Elementary Unit 7.1.
- •Intelligent Business Elementary Unit 7.2.
- •Intelligent Business Elementary Unit 8.1.
- •Intelligent Business Elementary Unit 8.2. A new light bulb that you never change
- •Intelligent Business Elementary Unit 9.1.
- •Intelligent Business Elementary Unit 9.2.
- •Intelligent Business Elementary Unit 10.1.
- •Intelligent Business Elementary Unit 10.2.
- •Intelligent Business Elementary Unit 11.1.
- •Intelligent Business Elementary Unit 11.2.
- •Intelligent Business Elementary Unit 12.1.
- •Intelligent Business Elementary Unit 12.2.
- •Intelligent Business Elementary Unit 13.1.
- •Intelligent Business Elementary Unit 13.2.
- •Intelligent Business Elementary Unit 14.1. More workers take a career break
- •Intelligent Business Elementary Unit 14.2.
- •Intelligent Business Elementary Unit 15.1.
- •Intelligent Business Elementary Unit 15.2.
Intelligent Business Elementary Unit 10.1.
The shy architect
How Ratan Tata is changing India's biggest company
Ratan Tata trained to be an architect. Then he worked for the family firm, the Tata Group – one of the biggest companies in India. It has companies in many different sectors, including the car industry and the steel industry. The company's latest project is producing a car that costs under $3,000. Mr. Tata does not drink or smoke and he does not like publicity. He became chairperson in 1991. At that time Tata was a difficult organisation to manage. There were more than 300 different companies in the group and some were old-fashioned. Today, there are only 96 companies and the group is more modern.
In the past, it was difficult for Tata to trade outside India because of competition from other countries. Now it exports internationally. The Tata Group is also buying companies in different countries. At the moment, one of the companies in the group, Tata Steel, is trying to buy Corus, a European steel company. But it has a competitor: CSN, a Brazilian company, also wants to buy Corus.
Ratan Tata is making changes to the company. Many of these changes help make the group more competitive. But he isn't changing all the group's traditions. For example, the Tata Group still tries to help its workers – the children of Tata's steelworkers first started to have free education in 1917. Two thirds of the Tata Group is owned by charitable foundations, and today they are still helping people in India. Investors sometimes ask: 'Is Tata doing the right thing? Is charity good for business?' But Mr. Tata thinks it is possible to help people and be competitive at the same time.
Intelligent Business Elementary Unit 10.2.
A takeover battle
There is a battle between Tata and CSN. Tata is an Indian company. CSN is a Brazilian steel maker. Tata is expanding outside India and CSN wants to buy companies outside Brazil. But they both want to buy the same company Corus. Corus is a European steel company. At first, Corus agreed to sell to Tata, but now CSN is offering £4.3 billion ($8.1 billion) – four per cent higher than Tata's bid.
Tata and CSN both make steel for their domestic markets and are very profitable companies. But now China is becoming a big exporter of steel and this could result in a fall in the price. Both Tata and CSN are trying to increase their production and find a way into the European market. Buying Corus could help them to do this. Corus produces 18 million tonnes of steel every year. That is much more than Tata or CSN. Corus is also strong in research. It has experience in useful areas of the steel market such as shipping and railways. Perhaps Corus is waiting for Tata to increase their offer? The Indian company is not saying anything at the moment, and the investors are watching the battle with interest of the world's ten biggest investment firms.
London and New York are competitors in the financial market, but they have different strengths. Both remain popular locations with international organisations.
