Reading, vocabulary and film terms
Exercise 52. Which of these words do you think will be used in the text about film festivals?
presentation field venue screening rehearsal show establish
circus hold distribution submit award attract graduate
competition punish provide publicity cucumber event
Exercise 53. Scan the article “Film Festivals” to find out what film K.Kieslovski made for
Venice film festival.
FILM FESTIVALS
A
film
festival is
an organised
presentation
of films in one or more cinemas / movie theaters or
screening venues. Increasingly film festivals show part of their
films to the public by adding outdoor movie screenings.
The first major film festival was held in Venice in 1932; the other major and oldest film festivals of the world are: Cannes Film Festival (1939), Festival del film Locarno (1946), Edinburgh International Film Festival (1947), Berlin International Film Festival (1951) and others.
The Edinburgh International Film Festival in the UK was established in 1947 and is the longest continually running film festival in the world.
Today there are thousands of film festivals around the world, ranging from high profile to horror festivals. Digital feature film distribution began in 2005, along with the arrival of the world's first online film festival, the GreenCine Online Film Festival.
Most film festivals require filmmakers to pay an entry fee to have their works considered for screening. This is especially commonplace among larger film festivals. However, not all film festivals require an entry fee. Rotterdam Film Festival, for example, does not charge an entry fee to submit work.
The three most prestigious film festivals are commonly regarded to be those of Cannes, Berlin and Venice; these festivals are sometimes called the "Big Three." Polish director Krzysztof Kieslowski’s films The Three Colours Trilogy were each made for these festivals, with Blue for Venice, White for Berlin, and Red for Cannes.
I was surprised to learn that there are 3,500 film festivals a year, so it will not be long before you can choose between ten festivals a day.
Why
are these festivals so popular? To answer this question we can look
at the role model for all film festivals - Cannes. Its awards
are highly regarded, it attracts high calibre
films for competition and screening, it provides a marketplace for
doing deals and it is glamorous location that offers ample
opportunity for stars (or wannabe stars) to show off themselves
and
their latest releases.
Cannes is the perfect combination of showbiz, culture, art, and film finance - everyone is happy except for those of us who can’t find or afford a hotel room within a fifty mile radius of the place.
Cannes began as a small festival in 1946 and for a few years it was possible to bump into and interview stars along La Croisette. Now it gets up to 50,000 visitors and world-wideTV coverage. Its awards are highly respected.
So if you are organising a film festival you need stars to gain publicity, attract audiences and give you the edge over your competitors; but you don’t want these stars to completely eclipse your event either. First of all you have to decide on the prime purpose of your festival. It might celebrate international or national cinema, or a specific genre or theme.
The location of the event is important in terms of providing suitable cinemas, hotels and meeting places within close proximity, and it should be attractive enough to attract festival-goers from far and wide.
Timing is also an important consideration as your festival might clash with others with similar objectives and you might not be able to get the films, crowds, publicity or stars needed to run the event successfully.
On the other hand, with Internet, TV, DVD and the rest of telecommunications technology available you don’t have to drag people to any film festivals at all, but such a radical solution would take all the fun out of seeing films and their stars.
Exercise 54. Find the English equivalents.
всё больше и больше
быть основанным в … году
в диапазоне от … до …
широко освещаемый в СМИ, известный
вместе с / наряду с
появление
рассматривать / обдумывать
однако
взимать плату
престижный
образец, пример для подражания
первоклассный, высокого уровня
конкурс
предоставлять / снабжать
широкие возможности
самый последний
сочетание
позволить себе
натолкнуться на
освещение по телевидению
внимание общества
преимущество перед …
конкурент
затмить
прежде всего
цель, предназначение
выбор времени
совпадать во времени / накладываться на
Exercise 55. Fill in the gaps with the words from the text, translate the expressions into
Russian and then use some of them in your own examples.
… venue
… (movie) screening
high profile …
to pay an … fee
to require / to charge an entry …
to submit …
role model … all film festivals
high caliber …
to be highly … (2)
… a marketplace
… ample opportunity
latest …
… combination of
to afford …
to get … TV coverage
… publicity (2)
give you the edge over …
the … purpose of
… close proximity
to be an … consideration
a … solution
to take all the … out of
Exercise 56. Translate into Russian.
1. The Festival continues through April 14 at three venues.
2. Actors aged between 18 and 22 can submit audition videos.
3. The French film industry is highly regarded throughout the world.
4. In 1993, he was already a very successful and highly respected art designer.
5. There is much talk about what sort of woman makes a suitable role model for girls.
6. Free parking; spectators should provide their own seating.
7. Each of the seven instrumentalists was a virtuoso and had ample opportunity to prove it.
8. Olympic Games always get world-wide TV and presscoverage.
9. In recent years, Hollywood studios have focused increasingly on majorblockbusters with
enormous marketing budgets.
10.In Japan he is a superstar, but he has still not established his reputation in the west.
11.The film agency currently has details of 2,000 locations ranging from town halls to local
pubs and people's living rooms.
12.Most independent Australian films still require more cash than the producer can provide.
13.They charge 3 times more per ticket than most other theaters do.
14.There are no plans to charge entrance fee, he added.
15.While filming in Rome, it was hard not to bump into the past.
16.The scandal gave the movie free publicity.
17.We rely on reviews and word of mouth publicity.
18.His timing was great!
19.Shooting schedules for the two projects clashed.
Exercise 57. a) The verb “to consider” has several meanings:
обдумать – think carefully;
рассмотреть возможность – think about a possibility;
рассмотреть, обсудить – formally discuss before making a decision;
считать – have a certain opinion, regard;
считаться с, учитывать, принимать во внимание – keepinmind.
In what meaning is “consider” used in each of the following sentences?
Have you considered moving elsewhere?
As far as I know they are considering him for the job.
Consider yourself lucky, but consider your opponent skilful.
You have to consider that he is only a teenager.
He paused a moment to consider before giving an answer.
Before raising the admission fee, consider the fans.
Has she ever considered trying her hand at set design?
He has his family to consider.
Early in her career, Ms. Gorme considered changing her name, but her mother protested.
From what I’ve heard, at one point he seriously considered changing careers.
Shakespeare is considered (to be) one of the greatest writers of all times.
Friedrich began considering legal action against the company.
I consider myself very lucky.
b) Note the way the noun “consideration” is used.
The candidate's experience must be taken into consideration.
We must take into consideration the fact that he is a newcomer.
Here are a few questions for your consideration.
The decision was made after very careful consideration.
Any country can submit more than one film for consideration.
We will give your project serious consideration.
He did it out of consideration for his partners.
Both ethical and financial considerations are essential.
Your treatment is currently under consideration.
Exercise 58. Translate into English using “consider”, “consideration”.
Подумайте, пожалуйста, над тем, что я вам только что сказал.
Нам нужно обдумать, что делать дальше.
А ты не рассматривал возможность получить высшее образование?
Его все считают ведущим экспертом по античной греческой литературе.
По-моему, эту идею стоит обдумать.
Мне кажется, из уважения к другим вам следует приходить вовремя.
После серьёзных размышлений мы решили сделать ещё одну попытку.
Ваше предложение рассматривается.
Фильм пока не сделал больших сборов. Но мы должны принять во внимание то, что в прокат он был выпущен только в прошлом месяце.
Exercise 59. a) Note the way the word “to afford” is used.
can afford ( to do) something
Translate the following examples into Russian.
I just can’t afford the time.
Don’t spend more than you can afford.
Can you afford to book this flight?
They couldn’t afford to send their children to university.
b)What can you afford? What can’t you afford? Use ideas from the bottom of the exercise or your own ones.
Start each phrase with
Unfortunately I can’t afford … just now.
or
Luckily I can (well) afford …
c) In pairs find out what your partners can afford and what they can’t afford.
Can you afford … , if you don’t mind me asking?
Do you think you can afford … , if you don’t mind me asking?