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  1. The process enabling researchers to learn about the activities of the people under study in the natural setting through observing and participating in those activities is

  1. Deep Hanging Out

  2. Interviews

  3. Participant observation

  4. Surveys

  1. Lead users characteristic by Eric Von Hippel:

  1. They influence a group of people towards achievement of a goal.

  2. They have a strong incentive to find solutions for the novel needs they encounter at the leading edge of important market trends.

  3. A and B.

  4. None of the answers is correct.

  1. Characteristics of prototype are:

  1. Completed and unchangeable.

  2. Easy to change, not be required to be complete and gets retired.

  3. Paper-based and completed.

  4. Computer-based and unchangeable.

  1. Benefits of prototype:

  1. Building prototype early in the process save the money.

  2. Prototyping allow gathering feedback from users.

  3. Facilitating communication between clients and developers.

  4. A, B, C.

  1. Storyboarding is:

  1. An iterative, interaction design methodology that uses a series of sketches or pictures to demonstrate an end to end solution for a user scenario.

  2. A draft version of a product that allows you to explore your ideas and show the intention behind a feature or the overall design concept to users before investing time and money into development.

  3. Exploring the views, experiences, beliefs and/or motivations of individuals on specific matters.

  4. Generating information on collective views.

  1. Benefits of Storyboarding are:

  1. Helps emphasize how an interface accomplishes a task.

  2. Avoids commitment to a particular user interface.

  3. Helps get all the stakeholders on the same page in terms of the goal.

  4. All the answers correct.

  1. Wizard of Oz is:

  1. A technique enables unimplemented technology to be evaluated by using a human to simulate the response of a system.

  2. An iterative, interaction design methodology that uses a series of sketches or pictures to demonstrate an end to end solution for a user scenario.

  3. Exploring the views, experiences, beliefs and/or motivations of individuals on specific matters.

  4. A, B, C.

  1. A technique enables unimplemented technology to be evaluated by using a human to simulate the response of a system.

  1. An interview.

  2. Storyboarding.

  3. Wizard of Oz technique.

  4. Quiz.

  1. Advantage of using wizard of Oz technique of prototyping is:

  1. Making an interactive application without code.

  2. More real than paper prototyping.

  3. Identifies bugs and problems before creating real product.

  4. All answers are correct.

  1. Participant observation is:

  1. A technique enables unimplemented technology to be evaluated by using a human to simulate the response of a system.

  2. The process enabling researchers to learn about the activities of the people under study in the natural setting through observing and participating in those activities.

  3. An iterative, interaction design methodology that uses a series of sketches or pictures to demonstrate an end to end solution for a user scenario.

  4. Making an interactive application without code.

  1. Disadvantage of the participant observation is:

  1. Formulate a nuanced understanding of context that can come only from personal experience.

  2. Researchers can also uncover factors important for a thorough understanding of the research problem but that were unknown when the study was designed

  3. Time-consuming.

  4. Useful for gaining an understanding of the physical, social, cultural, and economic contexts in which study participants live.

  1. Disadvantage of the participant observation is:

  1. The difficulty of documenting the data – it is hard to write down everything that is important while you are in the act of participating and observing.

  2. Useful for gaining an understanding of the physical, social, cultural, and economic contexts in which study participants live.

  3. Researchers can also uncover factors important for a thorough understanding of the research problem but that were unknown when the study was designed

  4. Formulate a nuanced understanding of context that can come only from personal experience.

  1. Why parallel prototyping is better than serial prototyping?

  1. Parallel prototyping separating ago from artifacts.

  2. Parallel encourages comparison and transfer.

  3. A and B.

  4. Parallel prototyping is not better than serial.

  1. Personas is:

  1. Reliable and realistic representations of your key audience segments for reference.

  2. A draft version of a product that allows you to explore your ideas and show the intention behind a feature or the overall design concept to users before investing time and money into development.

  3. Generating information on collective views

  4. Exploring the views, experiences, beliefs and/or motivations of individuals on specific matters.

  1. What are the benefits of Personas:

  1. Help to focus decisions surrounding site components by adding a layer of real-world consideration to the conversation.

  2. Separating ago from artifacts.

  3. Completed and unchangeable.

  4. All the answers correct.

  1. Choose usability evaluation method:

  1. Experimentation

  2. Observation

  3. Heuristics derived from experience

  4. All answers are correct

  1. Choose one of the heuristic of Jakob Nielson:

  1. Three click rule

  2. Using storyboards

  3. Help and Documentation

  4. Use buttons instead of links

  1. What is heuristic evaluation:

  1. The process of evaluating of user interface via expert according to guidelines

  2. Usability inspection method

  3. Evaluation of an interface by one or more Human Factors experts

  4. All answers are correct.

  1. Keeping user informed about what is going on refers to one of the Jakob Nielson heuristic. Choose this heuristic:

  1. User control and freedom

  2. Flexibility & Efficiency of Use

  3. Match between system and real word

  4. Visibility of system status

  1. Choose the variant that is not a heuristic of Nielson:

  1. Recognition Rather than Recall

  2. Error Prevention

  3. Match between System and World

  4. Performance rather than convenience

  1. Choose disadvantage of heuristics evaluation:

  1. Discount usability engineering

  2. Low intimidation

  3. Un-validated

  4. Can expose problems user testing doesn’t

  1. Choose disadvantage of heuristics evaluation method:

  1. Inconsistent

  2. False alarms -- problems unconnected with tasks

  3. Un-validated

  4. All answers are correct

  1. Using terminology in user language, not ‘techno-jargon’ refers to the next heuristic of Jakob Nielson:

A. Recognition rather than recall

B. Help and documentation

C. Match between system and the real world

D. Help users recognize, diagnose, and recover from errors

  1. What are the phases of heuristic evaluation:

  1. Pre-evaluation training, evaluation, severity rating, debriefing.

  2. Prototyping, evaluation, and summarizing.

  3. Help documentation preparation, evaluation, and debriefing.

  4. Evaluation and analyzing.

  1. Choose description of usable product:

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