Fairs and exhibitions

Every year a lot of international, national and specialized exhibitions and fairs are held in different countries of the world. The number of countries and companies who take part in them is growing from year to year and the scope of fairs and exhibitions is becoming larger.

The display during these exhibitions includes a wide range of exhibits which show the latest achievements in different fields of industry, science and agriculture of many countries.

Usually fairs and exhibitions are crowded with visitors, show much interest in the exhibits on display.

On international and national exhibitions participants can negotiate the sale and the purchase of different goods.

Every exhibition is an eye-opening experience and also a method to advertise products. Fairs and exhibitions are usually held under various mottoes: people and progress, peace and progress through economic cooperation and so on.

Last month Mr. Sanders, an engineer from Transimport, had instructions to visit the exhibition of electronic equipment which was held at Olympia in London.

Transimport was interested in purchasing computers of the latest model. The Model R 800 computer of Wilson&Co. attracted Mr. Sanders’s attention. After he had seen the computer in operation he got in touch with Mr. Adams, the Sales Manager of the company, to start talks for the purchase of computers.

Sanders: Good morning, Mr. Adams. Here is my card.

Adams: Good morning. I’m glad to meet you. How did you like our stand?

Sanders: Oh, it’s really interesting. I’ve seen your latest achievements in electronic industry. I must say you’ve made much progress in this field.

Adams: Glad to hear that.

Sanders: Mr. Adams, your clerk has just shown me the Model 800 computer in operation. Is it for sale?

Adams: Certainly. It’s an up-to-date model. We shall introduce it into the world market the next week. I am sure it will have a great success. So I’m not surprised you display a keen interest in it.

Sanders: Yes, I was impressed by it. I think it’s what we are looking for.

Adams: All our computers meet the highest world standards.

Sanders: So, come to our company’s office in two weeks and we’ll discuss a contract.

Exercise 41. Think and answer:

• Why are exhibitions and fairs growing in size and scope from year to year?

• Why do people say that exhibition – fairs are a good method to advertise different goods?

• How many time is it needed for holding exhibitions?

• What recommendations can you give to the organizers of exhibition – fairs?

Exercise 42. Put the infinitives in the correct tense form:

Mr. Davidson visited the exhibition last month which was held in London. Last week he (to call) to the organizers of that exhibition as he (to get) interested in some machine tools. They were (to present) by a new company from Japan. After he (to consult) with the president of his company. Now he wants to know more information about the firm which exhibited that production.

• Good afternoon. Who is (to speak)?

• Good afternoon. This is Mr. Davidson from “Master Enterprises”. I (to visit) your exhibition last month. And I am interested in some machine tools which were (to present) by your guests from Japan. Our president Mr. Scott asked me to find out some information about this company. As he wants (to get) in touch with them and offer a cooperation. Because right now we are (to look) for the newest technologies in this field of business.

• The only thing I can be sure in is that this company has (to occupy) the bigger part of Asia market and is going (to fill) our market. They are also (to look) for new partners here.

• How can we (to connect) with them?

• I can (to send) you their E-mail and can give you the mobile phone of their President.

• I would be very grateful.

• His number is 8-2-5-3-2-2-0-0.

• Thank you very much. Good bye.

• Good bye.

Exercise 43. Think about negotiations: