- •Английский язык для экономических специальностей
- •Содержание
- •Unit 1 the nature of business activity
- •Vocabulary
- •What is business activity?
- •Unit 2 Labour and capital
- •Vocabulary
- •Capital
- •5. Translate the sentences from Russian into English using the Vocabulary of the text:
- •Unit 3 types of production
- •Vocabulary
- •Types of production activities
- •Primary production
- •Secondary production
- •Tertiary production
- •5. Translate the text from Russian into English using the Vocabulary of the text:
- •Unit 4 Public and privite sector of production
- •Vocabulary
- •Private sector activity
- •Public sector activity
- •Unit 5 Market, planned and mixed economies
- •Vocabulary
- •Market economies
- •Planned economies
- •Mixed economies
- •Vocabulary
- •1. Suggest the Russian equivalents:
- •2. Fill in the gaps with the words and expressions from the text
- •3. Find in the text English equivalents for the following:
- •4. Answer the questions
- •5. Translate into English
- •Unit 7 market economy
- •Vocabulary
- •1. Suggest the Russian equivalents:
- •2. Fill in the gaps with the words and expressions from the text:
- •3. Find in the text English equivalents for the following
- •4. Answer the questions:
- •5. Translate into English
- •Vocabulary
- •1. Suggest the Russian equivalents
- •2. Fill in the gaps with the words and expressions from the text
- •3. Find in the text English equivalents for the following
- •4. Answer the questions
- •5. Translate into English
- •Unit 9 Economic Goods and Services
- •Vocabulary
- •1. Answer the questions:
- •2. Say whether these statements are true or false, and if they are false say why.
- •Money and economies
- •Vocabulary
- •Money and economies
- •Unit 11 the management of business and Types of business organization
- •Vocabulary
- •1. Find English equivalents to the following words and phrases of the
- •2. Find Russian translations of the following words and phrases of the text:
- •3. True or false statements. After reading the text agree or disagree with the following statements:
- •4. Fill in the gaps in the text with the words given below:
- •5. Translate the sentences from Russian into English using the Vocabulary of the text:
- •Sole Proprietorship
- •Partnership
- •Corporation
- •1. Answer the questions:
- •2. Short Revision and Self – Control of the Main Statements
- •Monopoly and public policy
- •The public interest
- •Identifying monopoly
- •The machinery of control
- •Monopolies
- •Mergers
- •Consumer protection
- •Abbreviations
- •Список рекомендуемой литературы
Unit 7 market economy
Before reading the text study the vocabulary:
Vocabulary
to own and run (syn. to manage, to operate) businesses – владеть и управлять бизнесом
to intervene – вмешиваться
private enterprise (syn. entrepreneurship) – частное предпринимательство
private ownership (syn. property) of the means of production – частная собственность на средства производства
public property, common ownership – общественная собственность
personal property – личная собственность
state-owned property, state ownership – государственная собственность
private supplies of capital – частный капитал
surplus income available for investment in new business activities – допол- нительный доход (излишек дохода), который можно вложить (инвестировать) в новое дело (бизнес)
to employ – использовать; предоставлять работу, нанимать
employer – работодатель
employee – служащий
employment – занятость
unemployment – безработица
to persuade – убеждать
at first view (syn. at first sight) – на первый взгляд
to adjust automatically – автоматически приспосабливаться; приводиться в соответствие
competitive – конкурентоспособный
to make the largest profits possible – получить наибольшую возможную прибыль
to pursue one's own interests – преследовать свои интересы
to make money out of it – заработать деньги на этом
to move the production possibility frontier outwards – продвинуть вперед предел производственных возможностей
to make the society better-off – сделать общество более состоятельным
to create new jobs and opportunities – создать новые рабочие места и возможности
to underpurchase (ant. to overpurchase) – недостаточно раскупать
to provide free or subsidized supplies – обеспечить бесплатное или субсидированное (дотированное) предоставление (товаров, услуг)
in response to (syn. in answer to) – в ответ на
a cornerstone – краеугольный камень
to alter swiftly – быстро меняться
consequences – последствия
labour- intensive production – трудоемкое производство
working conditions – условия работы
safety standards – нормы техники безопасности
large- scale intervention – широкомасштабное вмешательство
to pass laws – принимать законы
to gain sufficient sales – добиться достаточного объема продаж
rival firms – фирмы-конкуренты, соперники
to have confidence – иметь уверенность
to lack confidence – не хватать уверенности
MARKET ECONOMY
The best examples of this type of economy are to be found in small South-East Asian states like Hong Kong and Singapore, though even they are not pure examples of market economies. Even they contain some businesses owned and run by the state
In a true market economy the government plays no role in the management of the economy, the government does not intervene in it. The system is based on private enterprise with private ownership of the means of production and private supplies of capital, which can be defined as surplus income available for investment in new business activities. Workers are paid wages by employers according to how skilled they are and how many firms wish to employ them. They spend their wages on the products and services they need. Consumers are willing to spend more on products and services, which are favoured. Firms producing these goods will make more profits and this will persuade more firms to produce these particular goods rather than less favoured ones.
Thus, we can see that in a market economy it is consumers who decide what is to be produced. Consumers will be willing to pay high prices for products they particularly desire. Firms, which are privately owned, see the opportunity of increased profits and produce the new fashionable and favoured products. Such a system is, at first view, very attractive. The economy adjusts automatically to meet changing demands. No planners have to be employed, which allows more resources to be available for production. Firms tend to be highly competitive in such an environment. New advanced products and low prices are good ways to increase sales and profits. Since all firms are privately owned they try to make the largest profits possible. In a free market individual people are free to pursue their own interests. They can become millionaires, for example. Suppose you invent a new tend of car. You want to make money out of it in your own interests. But when you have that car produced, you are in fact moving the production possibility frontier outwards. You actually make the society better-off by creating new jobs and opportunities, even though you become a millionaire in the process, and you do it without any government help or intervention.
Not surprisingly there are also problems. Some goods would be underpurchased if the government did not provide free or subsidised supplies. Examples of this type of goods and service are health and education. There are other goods and services, such as defence and policing, that are impossible to supply individually in response to consumer spending. Once defence or a police force is supplied to a country then everyone in this country benefits.
A cornerstone of the market system is that production alters swiftly to meet changing demands. These swift changes can, however, have serious consequences. Imagine a firm, which switches from labour-intensive production to one where new technology is employed in the factory. The resulting unemployment could lead to social as well as economic problems.
In a market economy there might be minimal control on working conditions and safety standards concerning products and services. It is necessary to have large-scale government intervention to pass laws to protect consumers and workers. Some firms produce goods and then advertise heavily to gain sufficient sales. Besides wasting resources on advertising, firms may also duplicate one another's services. Rival firms, providing rail services, for example, could mean that two or more systems of rail are laid. Finally, firms have to have confidence in future sales if they are to produce new goods and services. At certain times they tend to lack confidence and cut back on production and the development of new ideas. This decision, when taken by many firms, can lead to a recession. A recession means less spending, fewer jobs and a decline in the prosperity of the nation.
Exercises
