4. Decide whether the statements are true or not. Correct the wrong ones.

1. A business plan is a written presentation that carefully explains the business, its management team, its products or services, and its goals, together with strategies for reaching the goals.

2. There is no need to include detail information into a business plan.

3. Business plans are used only to obtain funding.

4. The human and physical resources should effectively interrelate with the marketing, operational, and financial strategies of the firm.

5. The business plan is considered a vital sales tool for approaching and capturing financial sources.

6. Investors and lenders are not interested in the skills and expertise of the entrepreneurial team.

7. Every business plan must be persuasive in conveying the firm's potential.

8. The business plan should be specifically directed to the funding source and satisfy its particular concerns.

9. There is no difference whether you present your business plan to bankers or investors.

5. Find an appropriate word for each blank space.

informative	orient	logic	relevant	funding
persuasive	presentation	rules	expertise	order
interrelate		a written presentation

1. A business plan is … that carefully explains the business.

2. The first business plan's objective to obtain …

3. The human and physical resources must effectively … with the strategies of the firm.

4. The entrepreneurial team should have … needed to actively manage the company.

5. The business plan must be well prepared, professional in tone, and … in conveying the firm's potential.

6. Your business plan needs to maintain … and...

7. Chapters of a business plan must be … and...

8. The entrepreneurial team should … and write the plan differently for presentation to a banker or a private investor.

9. Any … must be individually addressed.

10. There are no hard and fast … for preparing a business plan.

6. Scan the text and answer the following question:

1. What is the role of executive summary in any business plan?

cover sheet титульний лист table of contents – зміст executive summary – робоче резюме; резюме; короткий зміст; анотація charts – діаграми tables – таблиці graphs – графіки to capture smb’s interest – зацікавити an overview - (швидкий) огляд (діяльності) to establish – засновувати achievements – досягнення acceptance – прийняття; приймання setbacks – перешкоди, завади to succeed – мати успіх straightforward – простий to outline – накреслити в загальних рисах

benefits – вигоди to engage – наймати to specify – точно визначати (встановлювати) responsibility – відповідальність to qualify – визначати, кваліфікувати facilities – виробничі потужності to disclose – показувати projections – проекти, плани accomplishments – досягнення schedule – графік; план an emphasis – наголос, підкреслювання profit and loss statements – звіти про прибутки та видатки balance sheets – балансові звіти appendix – додаток a glossary – глосарій, словник evidence – доказ