Variant № 9

1 Translate the following text in written form using a dictionary:

Retailing

Retailing is selling goods and services to the ultimate consumer. Thus, the retailer is the most expensive link in the chain of distribution. Being middlemen, they make their profit by charging the customer 25 to 100 per cent more than the price they paid for the item.

The retailers operate through stores, mail-order houses, vending machine operators. There are different types of retail stores: department stores, discount houses, cooperatives, single line retailers. The major part (over 95 per cent) of retail establishments concentrate on a single line of merchandise for example, food, hardware, etc. But nowadays there is a trend for many single line stores to take on a greater variety of supplies.

The retailer performs many necessary functions. First, he may provide a convenient location. Second, he often guarantees and services the merchandise he sells. Third, the retailer helps to promote the product through displays, advertising or sales people. Fourth, the retailer can finance the customer by extending credit. Also the retailer stores the goods in his outlet by having goods available.

2 Answer the following questions:

1. What is retailing?

2. What are four different types of retail stores?

3. Which per cent of the price of the good sold goes to the retailer?

3 Change the following statements to question beginning with the question words given:

1. He often goes hiking in spring and summer. (When)

2. I sometimes give Peter my exercise-books. (What, whose)

3. I looked forward to seeing many interesting places. (Who, what)

4. They were waiting for us at that time. (Who, when)

5. This news was broadcast last night. (What, when)

4 Translate the following sentences into English and state their tense and voice:

1. Товары будут осматриваться завтра.

2. Радиоприёмник на столе.

3. За доктором послали несколько минут назад.

4. Моя мама не работала в школе в прошлом году.

5. Деловые письма обычно пишутся на специальных бланках.

5 Use the verbs in brackets in the correct forms:

1. The newspapers (to bring) in the morning.

2. Everybody (to see) the picture soon.

3. These goods (to carry) in a lift.

4. This article (to translate) tomorrow.

5. Water to (boil) at 100 degrees Centigrade.

6 Change each of the following sentences into interrogative and negative forms:

6. These articles were translated form Russian into English a week ago.

7. I shall tell you about the film.

8. She usually has her vacation in summer.

9. This brown dress was bought by mother yesterday.

10. They were told a funny story.

7 Change the following sentences from Active to Passive. Do not change the tense:

1. This mine will produce large quantities of coal this year.

2. A famous architect designed this theatre.

3. The student read the text aloud.

4. They showed us a new film.

5. I give him an English magazine.

8 Translate the following sentences into Russian and state their and voice:

1. Yesterday our lesson began at a quarter to nine in the morning.

2. Was the article translated yesterday?

3. He is always laughed at.

4. New Year is one of the most beautiful and interesting holidays.

5. He cut the bread with a knife.