СЕВЕРО-КАВКАЗСКАЯ АКАДЕМИЯ ГОСУДАРСТВЕННОЙ СЛУЖБЫ

КАФКДРА ИНОСТРАННЫХ ЯЗЫКОВ И РЕЧЕВЫХ КОММУНИКАЦИЙ

Е.А. Гельпей

Т.В. Есенская

Н.С. Котова

THE WORLD OF MANAGEMENT

Ростов-на-Дону

2006

Северо-Кавказская академия государственной службы

Кафедра иностранных языков и речевых коммуникаций

Рецензент Н.В. Ксенжонок, ст. Преподаватель кафедры иностранных языков СКАГС

Гельпей Е.А., Есенская Т.В., Котова Н.С.

The world of management. Ростов н/Д: Изд-во СКАГС, 2006. – 68 с.

Пособие «The world of » содержит обучающие тексты для аудиторной и самостоятельной работы студентов СКАГС, направленные на развитие навыков чтения и говорения.

Печатается по решению кафедры.

Протокол №6 от апреля 2006г.

© Е.А. Гельпей, Т.В. Есенская, Н.С. Котова, 2006.

1. Effective management

Task 1

Read the text, write out the underlined words and use them in your own sentences.

Management is an influence on a person in the way the necessary things are done. To manage a person means to give him or her the right direction of movement and to make him or her produce the necessary result.

Manager is the person who decides what is correct and what is not. And his or her actions are defined only by his or her choice. That is why management always directly or indirectly influences the choice of a person.

Management guarantees the correctness of the movement to the aim, management is always connected with people and is not specific according to the concrete sphere in which people act. When an entrepreneur gives the aims and determines the strategy, a manager turns this strategy into a program of actions and provides its realization, achieving the manageability of activity.

There are three types of management, which differ in their purposes, content and the angle from which the person is considered.

1. Zero-level management ensures the required result. It guarantees all the material resources are spent in a coordinated united way and all the workers' efforts are coordinated and subordinated into a united plan. Zero-level management measures the performance of a worker who irreproachably does everything ordered by instructions and goals of the organization. In this level managers should know about every worker to organize an effective activity, to plan and to program activities on every level, defining what exactly, how, where and when every worker is supposed to do. Managers give workers assignments on time; control their performance, and, the most important, coordinating all the workers' efforts in time. To minimize the negative influence of internal disorganizing factors is the principal aim of this level.

2. First-level management provides the efficiency of every person's work and considers the ways of aspiration to achieve the success which depends on appraisal of the results that he/she has gained. First-level management represents the effective set of methods of motivation, supervises efficiency and gives every worker such appraisal of his or her activity which would show his or her successfulness. Managers provide effectiveness by a complex technology.

3. Second-level management. To organize the process of performance correctly and efficiently is the matter of great importance, but it’s not enough for achieving the aim. It works only in small systems where several people work under supervision of one or two managers. When the size of the organization increases management is usually transformed into a separate activity and a system of management is organized. This system coordinates the managers' efforts and provides their own effectiveness that is the need of managing the managers. Managerial system makes "the brain", large sized organization becomes viable, it regulates allocation of the resources, defines the purposefulness of external activity. In other words, the system of management consists of real people with their merits and demerits.

Thus the managerial system includes concrete people realizing special managerial functions in the organization. Any manager must first of all define the directions of movement for his or her subordinates and provide coordination of their efforts in achieving the required results. Managerial system has an ability to react quickly and flexibly to any changes, to predict them and to work out appropriate instructions that allow minimizing the influence of negative factors. These functions provide the stability of activity. Such managers should not depend on the majority's opinion, dogmas and stereotypes, they think independently and make optimal decisions in unusual situations and they should know how to lead people. They are able to bring managerial commands to every worker on time and without distortions. It provides the unity of activities. High manageability requires special qualities of organization: all the managers should be trustworthy and responsible, oriented on organization's interests but not on satisfaction of their own demands, they should not depend on their mood and predilections. Only in this case one can be sure that all the orders will be fulfilled.

Task 2

Answer the questions.

1. What is management?

2. How would you define the role of a manager?

3. What is manager’s role in the organization?

4. How many types of management do you know? Name them.

5. What does zero-level management deal with?

6. What does First-level management provide?

7. What is the difference between zero-level and First-level management?

8. What does second level management include?

9. How could you describe the role of the managerial system?

10. Tell about the qualities of professional managers in a company.

11. How does Russian model of management levels differ from the west one?

Task 3

Before reading the text, decide if it is true or false.

1. Top managers receive large salary and have little responsibility.

2. They have an eye on how well the policy of the organization is followed.

3. Top managers only give orders and don’t listen to their subordinates’ opinion.

4. Top managers don’t participate in the work process of their organization.

5. Controlling is the only task of top managers in the organization.