- •Acknowledgement
- •1.0 Executive summary
- •Intorudoction
- •2.0 Company Description
- •2.1 Objectives
- •2.2 Keys to Success
- •2.3 Mission
- •2.4 Risks
- •2.5 Company Summary
- •2.6 Company Ownership
- •2.6.1 Start-up Summary
- •2.6.2 Company Locations and Facilities
- •3.0 Industry Analysis
- •3.1 The internet cafe industry
- •Industry size
- •Industry growth rate
- •Industry trend
- •Industry long term prospects
- •4.0 Market Analysis
- •4.1 Target market
- •.1 Competitors
- •4.2.2 Competitiveness
- •4.3 Market Trends
- •4.3.1 Market Needs
- •4.4 Market Segmentation
- •5.0 Services
- •5.1 Future Services
- •Management Team
- •7.0 Location
- •8.1 Pricing Strategy
- •8.2 Promotion Strategy
- •8.3 Sales Strategy
- •8.4 Distribution strategy
- •8.5 Sales Forecast
- •9.0 Strategy and Implementation Summary
- •9.1 Strategy Pyramid
- •9.1.1 Attract Power Internet Users
- •9.1.2 Social Hub
- •9.1.3 Attract Novice Internet Users
- •9.2 Swot Analysis
- •9.2.1 Weaknesses
- •9.2.2 Opportunities
- •9.2.3 Threats
- •9.2.4 Strengths
- •10.0 Conclusion
1.0 Executive summary
Skyworld internet cafe will provide a unique forum for communication and entertainment through the medium of the Internet. Skyworld is the answer to an increasing demand. The public wants: (1) access to the methods of communication and volumes of information now available on the Internet, and (2) access at a cost they can afford and in such a way that they aren't socially, economically, or politically isolated. Skyworld's goal is to provide the community with a social, educational, entertaining, atmosphere for worldwide communication.
This business plan is prepared to obtain financing in the amount of N24,000. The supplemental financing is required to begin work on site preparation and modifications, equipment purchases, and to cover expenses in the first year of operations. Additional financing has already been secured in the form of: (1) N24,000 from the Oregon Economic Development Fund (2) N19,000 of personal savings from owner Mr. Mahmoud Ibrahim (3) N36,000 from three investors (4) and N9,290 in the form of short-term loans.
Skyworld will be incorporated as an LLC corporation. This will shield the owner Mahmoud Ibrahim, and the three outside investors, Saida Usman, Haleema Ibrahim , and Asha Sinare, from issues of personal liability and double taxation. The investors will be treated as shareholders and therefore will not be liable for more than their individual personal investment of N12,000 each.
The financing, in addition to the capital contributions from the owner, shareholders and the Birninyero State Economic Development Fund, will allow Skyworld to successfully open and maintain operations through year one. The large initial capital investment will allow Skyworld to provide its customers with a full featured Internet cafe. A unique, upscale, and innovative environment is required to provide the customers with an atmosphere that will spawn socialization. Successful operation in year one will provide Skyworld with a customer base that will allow it to be self-sufficient in year two.
Intorudoction
We establish a company, which is organized by young people who believed that the paintball game was going to be big deal someday. We pooled our money, time and talents in order to make our dream a reality. Later, we collaborated with Daisy who launched a new Paintball products company called Brass Eagle, which successfully penetrated the Mass Merchant market, including WalMart and Kmart, nationwide. Even though the traditional Game field market categorically rejected Brass Eagle's entry level offerings after that, our company extended to be a big company which is expand to other country and become popular among other country. Like any other business, we faced lots of problems and difficulties but in the end, we became successful entrepreneurs. Hollywood discovers paintball. The past year has brought literally dozens of meetings and follow-up negotiations between Pro tournament promoters and top ranking major network executives, who are eager to facilitate their plans to quickly capitalize on Paintball's skyrocketing popularity in the important "extreme sports" demographic. The concept of the Paintball Game was originally conceived by three men; Bob Gurnsey, Hayes Noel, and Charles Gaines. Their intent was to settle a long time debate about who were more cunning, city slickers, or the real world smarts of countrymen. The sport of Paintball has become recognized as one of the world's most exciting outdoor participation sports. Paintball is enjoyed by millions of men and women, of all ages and lifestyles. From homemakers to high-school students, professionals to retirees, Paintball players from age 10 to 65 share a love for adventure, fun, and a strong competitive spirit.
