
- •Содержание
- •Case 1. A Year in Fashion
- •1. This story is set in a fashion house. To find out some background about the world of fashion, read this background box: Background: Fashion houses
- •2. This story looks at problems caused when borrowing money. If you’d like to think about the ethics of money lending, discuss this point:
- •Problem
- •27 May May Week No. 22
- •6 June June Week No.23
- •18 August August Week No. 33
- •11 September September Week No. 35
- •15 September September Week No. 35
- •27 May: Get the facts straight
- •6 June: Getting the money
- •18 August: Why gloomy?
- •11 September: The risks
- •15 September: a letter from the bank
- •5. When you’ve read the first paragraph of this entry, read this letter from the bank summarising the meeting, and fill in the gaps using the words underneath.
- •6. Now, read Suzanne’s four options and then move on to make your decision! Decision time
- •Paired comparisons
- •Background: Bonds
- •The Characters
- •The situation
- •The decision
- •Role play Divide into pairs with members of another group, and role play the following situations:
- •So, should Cliff try to sell the bonds to Louise? If your discussions so far haven’t produced a consensus, take a vote on it. Now decide! Case 3. Angel Investments Background
- •Case study ‘Angel Investments’ card 1
- •Key points for product presentations
- •Proposals
- •Writing
- •Case study ‘Angel Investments’ card 2
- •Case 4. Camden Football Club Background
- •Current situation
- •Writing
- •Case study ‘Camden fc’ card 1 Camden fc negotiating team
- •Case study ‘Camden fc’ card 2 United Media negotiating team
- •Case 5. Group Bon Appetit plc Background
- •Group Bon Appetit: Key facts
- •Innovia Cafes
- •Recent developments
- •1. Task
- •Speaker a Business start-up: Penguin Park
- •Speaker b The Olive Shop (established 2000)
- •Speaker c Business start-up: Sweet Sleepers
- •Speaker d Business start-up: Ingredients.Com
- •2. You have decided to approach a venture capitalist to raise finance for one of the ventures in Exercise 1. Write the covering letter to accompany a detailed business plan.
- •Information for savers and investors
- •Useful language:
- •3. When you have finished preparing your questions, you should meet up with Student b. Make notes on the answers you receive and decide how you are going to invest your money. Student b
- •Role Play 3: Deciding where to invest
- •Introduction
- •1. Look at this list of possible criteria. Work with a partner, and choose what you think are the important criteria. At the same time, eliminate criteria you think are unimportant.
- •Situation
- •You must decide:
- •Worksheet
- •Roles: Role a: The President
- •Role b: The Investment Manager, West Africa
- •Role c: The Investment Manager, South Korea
- •Role d: The Investment Manager, North America
- •Role e: The Financial Research Officer
- •Role f: The Political Research Officer
- •Role g: The Head of Loan Scheduling
- •Role play 4. Selling off a line of business
- •Introduction
- •1. Do this quiz. Begin at number 1, make your choice, and then go to the number indicated in brackets.
- •Situation
- •Role b: The Sales Manager
- •Role c: The Claims Manager
- •Role d: The Investment Manager
- •Role e: The Marketing Manager
- •Role f: The Personnel Manager
- •Role g: The it Manager
- •Role play 5. A big new feature film
- •Introduction
- •1. You are a film producer, with your own company. Work with a partner. Read the questions and choose the best answer.
- •Situation
- •Role b: The Production Manager
- •Role c: The Company Accountant
- •Role d: The Production Assistant
- •Role e: The Head of Casting
- •Role f: The Head of Marketing
- •Role g: The Technical Adviser
- •Role play 6. Servicing a debt
- •Introduction
- •1. Look at this list and put a tick next to those who will suffer because of your company’s closure:
- •4. Will the people who suffer more be those who have the best protection, or those who receive compensation? Situation
- •5. You must decide:
- •Fact sheet
- •Roles: Role a: The Chair of the Consortium of Banks
- •Role b: The Secretary of the Association of Danegelt Shareholders
- •Role c: The Managing Director of Danegelt
- •Role d: The Chief Executive of the Sumitomo Bank
- •Role e: The Secretary of the Federation of Small Shareholders
- •Role f: The Financial Director of Danegelt
- •Role g: The President of the Trust Bank of New York
- •2. Write notes.
- •3. Study the balance sheet items below. Is a bs in your company presented in the same way?
- •2. Fill in the missing vowels in these words and then check the meaning.
- •3. Discuss. Reference list
- •117997, Москва, Стремянный пер., 36.
Федеральное агентство по образованию
Государственное образовательное учреждение
высшего профессионального образования
«Российская экономическая академия им. Г. В. Плеханова»
(ГОУ ВПО «РЭА им. Г. В. Плеханова»)
Кафедра иностранных языков экономических факультетов
«Деловые ситуации в финансовой сфере
с системой заданий для обсуждения»
сборник материалов для обсуждения на английском языке для студентов 4 курса Финансового факультета
Москва
ГОУ ВПО «РЭА им. Г. В. Плеханова»
2009
Составитель К. В. Т р о с т и н а
сборник материалов для обсуждения на английском языке для студентов 4 курса Финансового факультета «Деловые ситуации в финансовой сфере с системой заданий для обсуждения» / сост. К. В. Тростина. – М. : ГОУ ВПО «РЭА им. Г. В. Плеханова», 2009. – 64 с.
В сборнике представлены различные типы дополнительных текстов и деловых ситуаций с системой заданий для самостоятельной работы студентов с современными средствами получения информации. Составлено с учетом учебных тем, предусмотренных рабочей программой по дисциплине «Иностранный язык специальности» по программе подготовки бакалавра экономики.
Для студентов 4 курса дневной и вечерней форм обучения Финансового факультета.
© ГОУ ВПО «РЭА им. Г. В. Плеханова», 2009
Содержание
Case 1. A Year in Fashion
Case 2. Wall Street Blues
Case 3. Angel Investments
Case 4. Camden Football Club
Case 5. Group Bon Appetit PLC
Role play 1. Investment and Growth (Finance)
Role play 2. Choosing a Bank Account
Role Play 3: Deciding where to invest
Role play 4. Selling off a line of business
Role play 5. A big new feature film
Role play 6. Servicing a debt
Framework 1: Profit and loss account
Framework 2: Balance sheet
Framework 3: Managing cashflow
Framework 4: Company analysis
Framework 5: Investment advice
Case 1. A Year in Fashion
1. This story is set in a fashion house. To find out some background about the world of fashion, read this background box: Background: Fashion houses
Fashion houses are companies which design and sell small quantities of very expensive and fashionable clothes – a few well-known examples are Giorgio Armani, Comme des Garçons and Paul Smith.
Normally, these companies don’t actually produce the clothes themselves. They are often too small to have their own factories, and the demands of the fashion business mean that they have to continually change their designs, so it is difficult for them to organise mass production. As a result, fashion houses are not always in total control of their costs and can suffer from sudden changes in market conditions.
2. This story looks at problems caused when borrowing money. If you’d like to think about the ethics of money lending, discuss this point:
Way in
The lending of money in return for interest is a central feature of capitalism. However, people have always been very critical of money lending, not least because it seems as if money lenders get paid without having to do any work. So, what is the justification for banks charging interest on their loans?
Problem
With her own thriving London fashion house, Suzanne Fernet appeared to be one of the most successful and confident people in the fashion business. But did the entries in her private diary tell a different story?
27 May May Week No. 22
Just back from our selling show in Paris. I always had a good feeling about this spring collection, but this was better than I ever imagined: orders from our wholesale customers are up by over 50% on last year. The Far Eastern buyers, in particular, have gone crazy about us – at this rate, we’ll have half the women in Tokyo wearing a Suzanne Fernet dress!
6 June June Week No.23
Meeting with the bank manager this morning. He went a bit white when I talked him through the summer’s business plan, but I think he sees what we’re trying to do. The big orders mean that our outgoings have shot up –extra staff in the office, the cost of fabric, production cost and so on – and we won’t see any return for all this until the wholesalers start paying us in the autumn. The result is that we need a huge (I mean huge!) increase in our overdraft. He agreed to it reluctantly but he insisted on a review in September.
18 August August Week No. 33
Gloomy reading in the newspapers. Interest rates in this country are going up again (which means that my overdraft will start costing an arm and a leg!) and there’s talk of recession in Japan. Still, there’s no point in worrying. Our producers have done the work and been paid, and most of the orders have been shipped. So, all we can do is to sit and wait for the money to start coming in.