- •Mass Media
- •I. Active Vocabulary
- •1. Match the words and phrases with their definitions:
- •2. Find the synonyms:
- •3. Choose the right verb to complete each sentence. One verb is unnecessary :
- •5. Which of the variants is closer in meaning to the given phrasal verbs:
- •6. Choose the right idiom for each sentence:
- •II. Listening
- •Listen to three people expressing their opinion on various tv programmes. Fill in the gaps.
- •A) Make sure you know the meaning of the words and phrases below:
- •Vocabulary
- •2. Define whether the sentences are true or false:
- •3. Choose the topic sentences in each of the paragraphs and write a short summary of the text.
- •4. Read the following texts without a dictionary.
- •Children’s Television Viewing Habits in the uk
- •5. Supplementary reading Read and translate the text into Russian. How does mass media influence young people?
- •Speaking
- •A) Match the newspaper headlines to the sections. Think of some other sections. Which are your favourite sections of the newspaper? Why? Which do you never read?
- •Un drive to cut hiv in newborns business
- •Gang wars kill 33 in Mexican city uk news
- •Jk Rowling launches 'mystery' site science/technology
- •2. Work in pairs. Ask and answer the following questions:
- •3. Look at the pictures. Match them with the film genres below. Think of other films that could be classified as a) animated; b) action, etc. Then make up dialogues, as in the example.
- •4. Read the dialogue below, translate it into Russian and act out similar dialogues with your partner.
- •5. Read the quotations below. Try to explain them in your own words.
- •VI. Writing
- •1. Take any newspaper/magazine and write a short description of it.
- •2. Write an essay on one of the topics below. Use your active vocabulary.
1. Match the words and phrases with their definitions:
1. scoop |
a. the title of a newspaper report, which is printed in large letters above the report |
2. leader |
b. someone on television who talks directly to the camera, especially to give their opinions |
3. broadcast |
c. to move information or programs from a computer network to a small computer |
4. investigative journalism |
d. someone whose job is to write about news events for a newspaper, or to tell people about them on television or on the radio |
5. talking head |
e. to look quickly through information on the Internet for anything that interests you |
6. hack |
f. a programme on the radio or on television |
7. surf
|
g. journalism that examines a serious event or situation in great detail in order to find out the truth about it |
8. headline |
h. an important or exciting news story that is printed in one newspaper or shown on one television station before any of the others know about it |
9. reporter |
i. a writer who does a lot of low quality work, especially writing newspaper articles |
10.download |
j. a piece of writing in a newspaper that gives the editor's opinion about something, rather than reporting facts |
2. Find the synonyms:
1.disgusting a) readership
2. advertisement b) fascinating
3. leader c) broadsheet
4. circulation d) editorial
5. enthralling e) repulsive
6. quality newspaper f) broadcaster
7. talking head g) commercial
3. Choose the right verb to complete each sentence. One verb is unnecessary :
attract, boost, spend, launch, promote, appeal, project, persuade
1. The copywriter created a slogan which would … to a wide cross-section of consumers.
2. The agency wants to … a campaign targeting the under-16 market.
3. The consumers we want to … are professionals who purchase up-market products.
4. All advertising must … the right product image.
5. The number of TV commercials in a campaign depends on how much the client wants to … and who he wants to reach.
6. The function of advertising is primarily to inform and to … .
7. Our plan is to … the new product across a wide range of media.
4. Match the columns to form compound nouns, then use them to complete sentences: magazine films
radio effects
black and white broadcast
special station
current covers
live affairs
We should watch that new … programme on TV tonight; it looks like it will be really interesting.
I always listen to that … in the morning because I really like the DJ.
I love watching old … . Some of them are classics.
Photographs of her have appeared on ... all over the world.
We'll go over now to a … from the Houses of Parliament where the Prime Minister is about to give his speech.
The plot was a bit silly but the … were amazing.