- •Unit 1. Making contacts reading
- •I. Before reading the text learn the following words.
- •Telephoning across cultures
- •II. Answer the following questions.
- •Discussion
- •I. Meeting people
- •I. Here are the words and phrases which are commonly used when we meet
- •Greetings
- •Farewells
- •Thanks and possible answers
- •First words
- •Ending the small talk
- •II. Now make the telephone call yourself, using the words above. Try not to use the notes.
- •III. It is not always possible to follow your original plans. You, or your contact, may want to change an appointment. Study the expressions below.
- •III. The telephone
- •I. This datafile gives you many of the terms and phrases commonly used in making telephone calls.
- •II. After studying the text and the datafile above, decide if the information below is true or false.
- •III. Insert the missing word.
- •IV. Choose the best answer for the phrase:
- •IV. Using the words and expressions you have studied try to explain the system of telephone dialing in our country.
- •II. Answer the following questions.
- •I. You are in London and you want to buy a ticket for Glasgow. Complete the dialogue.
- •II. On the plane.
- •III. At the airport.
- •I. Learn the words you may need for your flight.
- •II. Read the following dialogue. Work in pairs.
- •III. Complete the dialogue using the words you have studied.
- •IV. Use have to and some of the terms from exercise I to complete the following sentences.
- •V. Here are the phrases and questions which you may be asked when you have to pass through the Customs.
- •VI. Complete the dialogue. Work in pairs.
- •VII. Now, it’s your turn to go through the Customs. Make the dialogue. Unit 3. Meetings. Negotiations. Deals. Reading
- •I. Before reading the text find the meaning of the words below in the dictionary. Learn them by heart.
- •II. Answer the following questions.
- •IV. Read and translate the dialogue “Structure and functions of a bank”
- •Discussion meetings. Negotiations. Deals
- •III. Negotiations
- •I. Dr. Smith is holding a two-day seminar on negotiating techniques. At the end of the first morning he gives the group his ten rules for negotiating. Here they are.
- •II. Read Dr. Smith’s rules and then look at the remarks in list a. These remarks are not good for negotiating. Instead, use phrase from list b.
- •V. Complete the questionnaire to find out if you are a good negotiator?
- •IV. Deals
- •I. The words below show some of the most common uses of the word deal.
- •II. Complete these sentences using each of the phrases above in the appropriate form.
- •Unit 4. Company structure reading
- •I. Before reading the text find the meaning of the words below in the dictionary. Learn them by heart.
- •Company structure
- •II. Answer the following questions.
- •Discussion the inner structure of a company
- •II. Using the information above answer the following questions.
- •III. Give your view on features listed below. Which of them are the most important for the manager? Which ones are not so essential?
- •IV. Read the text about mts Systems Corporation and complete the following “fact file” organisation chart below.
- •V. Now read the text again and complete the organisation chart
- •VI. Circle the word that does not belong in each horizontal group.
- •Marketing
- •II. Answer the following questions.
- •III. Read Mr. Lopez presentation.
- •IV. Below are some notes made by one of the colleagues of Mr. Lopez , some of them should be corrected. Write true or false against each statement.
- •V. Before reading the text, discuss these questions. Then read the text.
- •Zumo – creating a global brand.
- •Unit 6. Advertising reading
- •Advertising
- •II: Sort out the most important information from the text and retell it.
- •Sacrilege
- •V. Find words or expressions in the text which correspond to the following definitions.
- •Discussion
- •Focus Advertising
- •Writing
- •Unit 7. Money reading
- •I. Before reading the text learn the following words.
- •The dollar
- •The pound
- •II. Answer the following questions:
- •Discussion
- •You and your money
- •I. Do the quiz individually. Then compare answers with a partner.
- •II. Translate the following phrases:
- •III. In your opinion, which of the following give the best return on your money? Which are very risky? Which are less risky?
- •I. Work in three groups. Each group reads a different text: either The South Sea Bubble or Tulipomania or The Wall Street Crash. Make notes on the key points. The south sea bubble
- •Tulipomania
- •The wall street crash
- •II. Form new groups of three people, each of whom has read a different text. Exchange information and complete the chart below.
- •III. Discuss these questions.
- •IV. Work in groups. Find words or phrases in the texts which are similar in meaning to the definitions below. The first group to finish is the winner.
- •Angel investment
- •1. The Business
- •Writing
- •Unit 8. Employment reading
- •I. Before reading the text learn the following words.
- •How to select the best candidates - and avoid the worst
- •II. Answer the following questions.
- •III. In another part of the article (not included here), the writer suggests that selectors should look for three qualities:
- •Discussion
- •Job interview. Dialogue
- •I. Read and translate the dialogue:
- •II. In pairs, make conversations using the prompts below.
- •II. Discuss these questions.
- •III. Match the adjectives in column a to the nouns in column b. Make six word partnerships.
- •IV. Now complete these sentences with word partnerships from the list.
- •Writing
- •II. Write your own letter of application in reply to the following advertisement:
- •Unit 9. Cultures in business reading
- •I. Before reading the text learn the following words.
- •The impact of culture on business
- •I. Which do you think of the three statements (a, b, or c) given below the extract offers the most accurate summary.
- •II. Read the text again. Identify the following:
- •Ian Hamilton Fazey examines a ten-point guide to doing export business in Japan.
- •Discussion
- •Visitors from china
- •Writing
- •Differences between British and American Letters
- •Discussion
- •II. Put an f for formal and an I for informal language. Give reasons.
- •III. Read the two models and find out which model:
- •IV. Match these phrases with the types of letters. Give more opening phrases and endings for each type of letter.
- •VI. Read the following questions and identify the type and style of each letter. Then write any two of them. Write your answer in the appropriate style, using 120-180 words. Do not include addresses.
- •Writing
- •II. Read the instructions below and write a reply including all the information given.
- •Additional information the layout of letters
- •Additional reading the scope of economics
- •How to study economics?
- •Employment
- •Minimum wage
- •Types of inflation
- •Competition
- •Money illusion
- •Money supply
- •Fiscal policy
- •Foreign direct investment
- •Free trade
- •Globalisation
- •Taxation
- •An advertisement for the new ford puma
- •Eye contact
- •Letters and documents
- •Contents
II. Answer the following questions.
What important things should you know before telephoning?
Give advice on how to use your voice and to check your understanding.
What does the term ‘explicit cultures’ mean? What about ‘subtle cultures’?
What is a small talk?
Which countries are considered to be ‘explicit cultures’ and ‘subtle cultures’?
Is it always important to be face - to - face? Can there be any difficulties on the telephone because of this?
III. Sort out the most important information from the text and retell it.
Discussion
1. How often do you meet your friends? In what way do you usually greet them?
2. Have you ever made a business call? What words did you use to begin the talk?
3. Have you ever dialed from abroad? Do you know the rules of making telephone calls?
I. Meeting people
I. Here are the words and phrases which are commonly used when we meet
people. Read and memorize them.
Greetings
1. You say "How do you do" to a person when formally introduced or when you meet him for the first time. This formula may be used almost anytime of day. You say this without expecting any answer but "How do you do," and do not offer to shake hands. “Pleased to meet you” or “Glad to meet you” is also a possible variant when you meet a person for the first time.
2. You say "Good morning" to people you know little or when your greeting is more formal. This formula is used before lunch. To those you know well you may say simply "Morning".
3. You say "Good afternoon" to people you do not know well between lunch time and tea-time.
4. You say "Good evening" to people you do not know very well after 6 p.m. To those you know well you may just say "Evening".
5. The proper universal informal greeting is "Hello". This formula is usually used with the first name. You can say “Hi!” to your close friends.
After an informal or a friendly greeting often comes the question: "How are you?" The answer is: “I’m all right, thank you” or “I’m fine, thanks”.
Farewells
The usual phrase to use when you leave is "Good bye," but there are a number of other less formal ways of parting, such as:
Bye-bye!
Cheerio! (Br.)
See you later!
See you tomorrow!
(I'll) be seeing you (soon).
So long.
Farewell. (When parting for long.)
Say "Good night" only when you leave and it is after eight o'clock at night.
Thanks and possible answers
Thank you very much. Thank you. Thanks.
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My pleasure. Anytime. You are welcome. Don’t mention it. It’s nothing. Not at all |
First words
Often the first words are the most difficult. Bellow are some suggestions for “breaking the ice” (either could be said by a visitor or by the person receiving the visitor)
Would you like a cup of coffee? Sorry to keep you waiting. I was rather tied up just now. Is it your first visit? What do you think of the city? Isn’t it cold today? You found us without too much difficulty, I hope? Did you have a good trip? Have you been to New York before?
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Sorry I’m a little early. I hope it is not inconvenient. I’m pleased to be here, after a trip like that. I like your office. People are very helpful here. On my way to meet you….
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